Harvard Business Review names WildChina “a leader in its field”

WildChina, a China adventure travel company, has been named a “leader in its field” by Harvard Business Review. “Forced to Shut-Down”, an article in the May 2011 edition of HBR, follows the story of Zhang Mei, Chinese travel entrepreneur and founder of WildChina, and what she “learned from the SARS crisis and its aftermath.” As told by Alison Beard, author of the Harvard Business Review article...
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Bloomberg examines Adventure Life’s innovative business strategy

Adventure Life is featured on Bloomberg.com as an adventure travel company that has been successful thanks to business innovation. Rather than compete with travel booking sites such as Orbitz, Expedia and Travelocity, Adventure Life, based in Missoula, Montana, targets adventure-seekers. Bloomberg reporter Karen E. Klein writes: By focusing exclusively on tours in Latin America and cruises on...
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Adventure travel companies featured on Entrepreneur.com

Entrepreneur.com picked up the WomenEntrepreneur.com story about starting an adventure travel business. Frontiers Travel, Ciclismo Classico, Xola Consulting, Inc., and Adventure Life are featured as successful companies that have taken the right steps to grow their businesses. The story, which focuses on CEOs Mollie Fitzgerald of Frontiers, Lauren Hefferon of Ciclismo Classico, and Christina...
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